AICE media studies

I have put together a distribution plan for my magazine based on research I have gathered on the conventions of a magazine distribution plan. My plan for distributing the magazine is to use a website, an app, and print. This will give the readers many options on how they will get access to the magazine based on what works best for them. The website and app I will create and the printed magazines I will need to collaborate with local grocery stores to get the magazine on shelves. On the website for the magazine readers can view old issues up to the most current one. They will have a preview option which will show a portion of an article from the magazine so they can decide if they want to purchase the entirety of the magazine. The app can be available in the Apple App Store as well as the Google Play Store. The app will have similar options as the website, but this can be a more convenient way for people to read the magazine wherever they are. These three options are my plan on how to d...

The Business Travel Magazine has a website where they can distribute issues of their magazine online. Anyone can view their website page - with or without a subscription to the magazine. However, a subscription is needed to view full issues. Occasionally the website will displays small sections of the articles on the home screen as a way to lure readers into wanting to read the full article. The website for this magazine offers much more than just the articles. On the home page they have direct links to hotels and airlines so you can book them from their website. Features like this on a website make it very convenient for people that may be interested in their magazine.      

Family Traveller Magazine distributes their magazine digitally through their own app. The app is called Family Traveller and can be found in Apple app store as well as Google play store. I downloaded the app so that I could better understand how it works. When you open the app, the home page has all of their previous and current issues available to preview. They also have the option to buy it for $4.99. An app is also a great way to distribute a magazine because it is convenient way for people to receive the news if they have a smart phone.   

I continued research on the West Coast Families magazine by looking into how they distribute their magazine digitally. Westcoastfamilies.com is their website where subscribers can get access to the issues of the magazine. The website is designed in an organized way where people can view past issues, current issues, and choose what category of article they see based on what they are looking for. A website is an efficient way to distribute a magazine online and it is a way that I am considering for my project.     

Final revisions were made to the front cover of my magazine and this time I explored using Adobe Photoshop. Looking at my cover I felt that there needed to be something added to make it more bold. Originally the text was placed in a spot that made it hard to read. This was because the hue of colors on the picture was too similar to the text I had. I opened the picture into Photoshop and adjusted the contrast, hue, and saturation and it improved my photo. Now I feel the text shows up better on the cover. Below is the photo before and after I worked on it in Photoshop.  

After doing research I have gathered information on distribution models and formed ideas of how to make my own. I learned that a conventional distribution model will have three factors. Those being the producer, the wholesaler, and the retailer. The producer is the person who supplies the product for the company to sell. The producer gives the product to the wholesaler to sell in large quantities, and the retailer will buy the product from the wholesaler to sell in smaller quantities. In some cases, this model for distribution can come across conflicts. Another form of distribution is direct distribution. This is when the company does it all on their own. Companies would have to make, sell, and deliver  products all on their own. This model is used by magazine companies that have been successful such as Dell and Avon. This model can save a significant amount of money. For our magazine, my group mate and I decided it would be best to use this direct distribution model. We would prod...

 Our purpose in creating the Getaway Travel magazine is to attract travelers from across the nation to read our magazine and get inspiration for vacation with families or friends. Audience will be adults, male and female, ages 25-50 that could potentially have children ages 1-18. They will have to be middle to upper class, maintaining a stable job. We will be making our magazine print media as well as an online copy. Print copies will be available in grocery stores and select local news stands for purchase. The online version of the magazine will be available for access among a paid subscription. In order to get the word out about our magazine, we are creating an Instagram page where we will post about our magazine. The photos below show an inspiration social media account from the Sunset Magazine followed by our own version of a social media account for Getaway Travel.